AI Intelligence · 2026
WAYMARKER
AI Visibility Audit

Your hotel
is invisible
to AI search

73%
of hotels unmentioned
in AI queries
4
LLMs audited
ChatGPT Claude Gemini Perplexity
200+
queries run
every month

When a traveller asks ChatGPT to recommend a boutique hotel in Edinburgh, or asks Gemini for the best rooftop bar in Lisbon, your property may not appear — even if it is precisely what they are looking for.

Waymarker audits your group's visibility across all four major AI platforms. We identify exactly what is keeping you out of AI recommendations — and deliver the fixes: ready-to-deploy schema markup, written FAQ content, and page-level briefs your team can act on immediately.

How it works

Three steps to AI visibility

01

We audit your properties

Real traveller queries across ChatGPT, Claude, Gemini, and Perplexity. Technical analysis of your website and digital footprint.

  • LLM query testing
  • Schema markup analysis
  • Content depth scoring
  • Digital footprint check
02

You get the fixes, not just the findings

A detailed report with visibility scores, competitive benchmarks, and a prioritised action plan — plus every fix delivered ready to use.

  • Visibility score per property
  • Ready-to-deploy schema markup
  • Written FAQ content
  • Page-level content briefs
  • Downloadable PDF report
03

We keep watching

Monthly re-testing tracks your progress, flags competitor movements, and delivers updated recommendations as the AI landscape shifts.

  • Monthly re-audit
  • Score trend tracking
  • Competitor movement alerts
  • Monthly monitoring report
WAYMARKER
HOTEL GROUP NAME
AI Visibility Audit
March 2026 / 12 properties / 10 queries, 4 platforms
23%
Visibility

Your roadmap to AI visibility

A data-driven report that becomes your roadmap to AI visibility. Every property scored, every competitor benchmarked, every gap prioritised.

  • LLM query results across all four platforms
  • Property-level scoring on six dimensions
  • Competitive landscape analysis
  • Prioritised technical recommendations
Get in touch

Find out where you stand

We run a visibility snapshot for your group — a sample of real queries and technical checks showing where you stand. Tell us a little about your properties.